BTH Heimtex / B+L-Customer survey on fitted carpets 2015

With six wins, the Belgian tufted carpet manufacturer Associated Weavers came top in the greatest number of individual criteria.

Associated Weavers always provides something of a surprise. In 2013 the ambitious Belgian carpet maker sensationally scooped more first places than the sector’s forerunner at the time Vorwerk. Twelve months later there was much disappointment in the company’s headquarters at Ronse at its tenth place ranking (2.5). In 2015 AW has once again climbed back up to third place (2.3) and achieved the feat of improving in all 16 categories! An impressive success.

Moreover, the team from Flanders was ranked highest in six of the parameters: price-quality ratio, saleability of products, conditions, office staff quality, progressiveness and future perspectives. No other manufacturer – not even the overall winner Infloor/Girloon – could keep up. It is particularly worth mentioning the half mark and more increases in the categories of sales representatives and office staff (2.4 and 1.9), as well as progressiveness and future perspectives (each 2.2).